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About Elen Gera: Art director of VEGA, responsible for its all creative projects, ex-director of PR&Advertising Department of the biggest and prestigious resort in Moscow, Le Meridien Moscow Country Club, she has a profound experience in marketing and advertising: she executed projects for companies as DialogBank (marketing), Italian firm TRADEMAKERS marketing), Armani (consulting), Motorola (consulting), Le Meridien Moscow Country Club (advertising, events-making, press writing (English and Russian), the 10th anniversary, corporative affairs managing), United Financial Group (advertising material and images), restaurants in Moscow (advertising images and translation), New Europe Hotel in Italy (web-design and ad-materials with translation), promo- and art projects within Romanov Dvor and Novinsky Passazh Commerce&Business Centers.
Born in the heart of Moscow from the early age Elen Gera expressed the artistic talent that brought the award of the Surikov Art School. Painting studies at the Surikov School and at the Grem Kalinovsky’s art studio gave her sure basis and freedom for creative work. She got MS in International Commerce within Financial Academy under the Russian Government with a specialization in marketing that gave her solid knowledge in marketing and finance. She worked in the field of marketing for some time (she executed the marketing project for Genoa Chamber of Commerce in 1993 and DialogBank) and than droved completely to art and adverting business.
Since
1994 she organized several exhibitions of Russian Art abroad
and in Russia In
1999 she established GeraGallery in Moscow within NOVOTEL.
In 2001 she created, organized and participated in the art-project "Bell'Art.
Woman perception", which made the society speaking about "Art of living", of
male and female psychological differences, tolerance; and art, created by women.
Tretyakov Gallery made the exhibition "Woman perception on the base of Gera’s
project. TV show "Woman perception" appeared. Bell'Art was the first
project, which used theater, art-performance, and a play of light and sound,
aroma along the exposition. 2003 – she participated at ART's summing up the
projects within Bell’Art (She created art-projects "Harem"(2001), ""Choice"
(2002),
"More than Painting(2003),
"The Other Reality", "The Red
Invasion" (2003) and “Love”(2004) were unified into "Eritis
sicut Deus scientes bonum et malum"
(The Old Testament) |
ART DESIGN CONCEPT EVENTS INTERNET SHOW PERFORMANCE BODY ART PHOTO IMAGES ADVERTISING 2006 Gera
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